For Immediate Release:
June 20, 2025
Media Contacts:
Melissa Welch-Lamoreaux - 210.325.5500
Sammie Martinek - 210.216.0583
New Braunfels wins 7 Texas Travel Awards, the Most of any City!
New Braunfels, TX New Braunfels brought home 7 Texas Travel Awards for 2025, the most of any city in Texas! New Braunfels has it all and the awards reflected just that. Arts and culture, including The Sophienburg Museum, the amazing Comal River, Wurstfest, the Gruene Historic District and distinctive craft cocktails were all recognized this year.
“We are proud to receive such high honors from the Texas travel industry. These awards are reflective of the dedication and hard work of the New Braunfels hospitality industry—including lodging, attractions, organizations and businesses—who roll out the red carpet for visitors every day,” said New Braunfels Convention & Visitors Bureau President Tanya Pence.
The 7 Texas Travel Awards in separate categories include:
Art Festival, Big Market: Art Haus
Bar, Big Market: Sidecar at Prince Solms Inn
Food Festival, Big Market: Wurstfest
Museum, Big Market: The Sophienburg Museum & Archives
Music Festival, Big Market: Gruene Music & Wine Fest
Outdoor Activity, Big Market: Comal River
Best Shopping District, Statewide: Gruene Historic District
-more-
###
Deep in the heart of the Texas Hill Country, conveniently set astride the IH-35 corridor between San Antonio and Austin, rests beautiful New Braunfels, Texas. Founded in 1845 by German settlers, New Braunfels is overflowing with old world heritage and small-town Texas charm.
From boundless adventures on the beautiful Comal and Guadalupe Rivers to wholesome entertainment at Schlitterbahn Waterpark and Natural Bridge Wildlife Ranch & Natural Bridge Caverns to strolls through local art and historic galleries, and diverse dining experiences, the activities and sights are endless. New Braunfels is home to Texas’ oldest bakery Naegelin’s, Texas oldest dance hall Gruene Hall, and Wurstfest, an annual German heritage celebration.